The H'Up - Variable Event Location & Streaming Studio in Hanover
With the H'Up, a versatile event location with a lot of potential for innovative event concepts is available to you on the exhibition grounds in Hanover.
On a total area of 3,250 m², four stage backdrops offer the ideal setting for a wide variety of event formats. The different individual stages can present any project, from a one-on-one interview to a panel discussion to a setting for AR/VR mixed reality or holography technology. Even larger products such as trucks and production facilities can be presented perfectly.
Whether you want to get started immediately or tackle a complex event production, there are no limits to your ideas thanks to the sophisticated infrastructure, support from the professionals on site and state-of-the-art event and streaming technology. A permanently installed streaming studio in Hall 18 can be flexibly used as a customised venue for your live, online and hybrid events.
In 2021, the H'Up was awarded the Location Award. The audience voted the H'Up into 1st place in the category "Best Hybrid Event Location".
Professional support for your live hybrid or streaming event as well as optionally bookable in-house services, from catering to personnel and project management, will make your event a unique experience.
Rental period is freely negotiable